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Client project · Drupal website · 2025

Loyalift

A technical rebuild of a maintainable multilingual Drupal website on a tight schedule.

Project type
Client project · Drupal website
Period
2025
Current status
The operator has since sold the company.

Starting point

A new website was created for Loyalift, rather than migrating or revising an existing site. It needed to offer manageable content in German and English and be technically implemented through to launch on a tight schedule.

My contribution

As a Drupal developer and technical implementation partner, I handled the theme and frontend, components, content types, forms, modules, multilingual functionality, responsive design and animations. I connected HubSpot forms and appointment booking as website integrations and also contributed to the detailed design.

Approach and decisions

  1. Maintainability in the CMS

    Components and content types provided the editorially manageable foundation for the new website.

  2. Multilingual content

    German and English were set up within the Drupal implementation as a shared website structure.

  3. Deliver through to launch

    The frontend, forms, integrations, animations and responsive design were implemented together with deployment and go-live as one cohesive website scope.

Implementation and architecture

The technical implementation combined Drupal CMS, frontend, editorial structures and website integrations.

  1. Drupal theme and frontend

    The theme, frontend and Drupal modules used formed the technical foundation of the website.

  2. Components and content types

    Reusable components and content types enabled manageable content in German and English.

  3. Forms and HubSpot

    Forms, HubSpot forms and appointment booking were integrated into the website.

  4. Responsive and animated

    Responsive design and animations were part of the technical frontend implementation.

Go-live and operation

The project scope included development, deployment and hosting, staging and production launches, and subsequent maintenance.

Result and status

The project resulted in a maintainable multilingual Drupal website.

Completed
The operator has since sold the company.
Project scope
Development, deployment, hosting, staging, production and maintenance

Website views

Loyalift homepage with a colourful gradient and speech bubbles about social intelligence and social listening
Loyalift homepage with a product introduction and registration.
Loyalift website showing social media on smartphones and an overview of the types of content analysed
Product section on social media content analysis with platform examples and content types.
Loyalift website with a portrait, star rating and customer testimonial about influencer marketing
Customer feedback/testimonial as part of the Loyalift website.

Relevance to other projects

Loyalift demonstrates a cohesive website scope from Drupal CMS, manageable multilingual content and frontend through integrations to delivery and operation.